Have you seen Cuil yet?
Cuil, pronounced “cool” is the latest Search Engine challenge to Google. However, this 30 man team internet start up has ex Google employee’s on board to help them fashion out a new type of search engine.
The recent launch got big press attention from The New York Times, and focused mainly on their technical credibility which includes search heavy weights such as Tom Costello and a lot of ex-Google staff who are vying to out do and best Google at it’s own game.
Cuil is taking a new approach to search however which seems to be it’s biggest point of difference. Google did much the same thing when it knocked Yahoo of the top of the Perch – Yahoo having always been an information portal Google came along with a nice clean Search page as it’s main page – removing all the noise and making it useful to a lot of people.
According to their own information pages, Cuil:
The Internet has grown exponentially in the last fifteen years but search engines have not kept up-until now. Cuil searches more pages on the Web than anyone else-three times as many as Google and ten times as many as Microsoft.
Rather than rely on superficial popularity metrics, Cuil searches for and ranks pages based on their content and relevance. When we find a page with your keywords, we stay on that page and analyze the rest of its content, its concepts, their inter-relationships and the page's coherency.
Then we offer you helpful choices and suggestions until you find the page you want and that you know is out there. We believe that analyzing the Web rather than our users is a more useful approach, so we don't collect data about you and your habits, lest we are tempted to peek. With Cuil, your search history is always private.
