SEO: How to rank above the other 357 million websites

google seo

We read recently that there are now 357 million websites in the world.  That’s a lot of websites to rank ahead of!

So how do Nutwork SEO (search engine optimise) your website so it ranks above all the others trying to do the same?

Well, there are three main pillars in SEO – content, backlinks, traffic.

Content

This is the written word on your website.  This must be relevant, unique and constantly updated.  A really good way to keep your content up to date is to have a blog or a news feed, such as the one you are reading right now.

Backlinks

This is also known as link building.  This is the process of creating links from other websites towards your own.  The more links you have from high ranking websites the better.  It’s like a popularity contest.  The more popular your website is, the better it will rank.  Nutwork can create these high quality links towards your website.

Traffic

Traffic is again part of the popularity contest.  If Google sees lots of people visiting your website then it will assume that you are popular and a good result to return in a search.  Traffic generally comes if your backlinks and content is good.  Online marketing is also a good way to drive traffic to your website.

There are more magic herbs and spices required, but these are the main things you need to ensure your website is SEO‘d to the max!

If you need more information contact our SEO team.

Using YouTube web video to promote your website

YouTube web videos

YouTube really is a force to be reckoned with when it comes to web video and promtoing your business.  Most people think YouTube is full of scratchy home videos of people doing stupid things to hurt themselves for our entertainment…. and to a large extent it is.  However, the following stats cannot be ignored.  YouTube reached a number of “billion” milestones recently.  Here they are -

  1. Lady Gaga is the first to reach a billion views for her videos on YouTube
  2. The promoted videos section reached half a billion
  3. 1 billion subscriptions now exist on YouTube

We realise web video is not relevant for everyone, but if your business has training, instructional or corporate videos in existence, don’t lock them away in your DVD drawer gathering dust.  Upload your footage to YouTube and potentially broadcast to literally billions of people.

Nutwork produce awesome corporate and training videos.  If you have a need one produced, please contact us and we will help you out.

Update your WordPress website from your phone

We wrote previously about the iPhone app that allows you to update your WordPress website.  Well now, you can update your website from your Blackberry, Android device and Nokia phone.  WordPress is the content management system Nutwork bases all of its websites on.  We have done well over 100, so we are exceptionally experienced in all aspects of WordPress website design and development.

WordPress is very easy to use from your perspective.  It provides an easy to use interface that makes updating your website a breeze.  Now there are many mobile ways to update your website so you really have no excuses for letting your website content go!

Here are the links you need….

WordPress for your Nokia

WordPress for your iPhone/iPad

WordPress for your Android device

WordPress for your Blackberry

SEO: How to optimise your website – Tip #12

Increase the keyword density on your website

If you want your website to be found be Google, you need to pack your website full of your keywords.  Not to the extent that it becomes unreadable for your users, but enough that Google will rate your website highly for those keywords.  It’s a balancing act that you need to get right.

What is the correct keyword density for your website?

Eh, how long is a piece of string?  Each website is different, and it depends on what your competitors are doing with their websites.

Our top tip, is write your website content for your end-users while keeping an awareness to pack your keywords in.

(The word “website” appears in this article 9 times – thats probably a good number if that’s the keyword you are targeting!)

How to combat Facebook website hackers

Combat Facebook website hackers

Facebook now has the ability to email or text you when someone tries to access your profile page from an unknown computer.

If you get this email/text you can quickly log in and change your password before the hacker does any damage.

This assumes the hacker has not changed your password already!  Good work by Facebook for this innovation but we are not sure it will work very well.

Read the full story here.

What do you think?

Contact our Web Design News Team with your comments.